The meeting, organized by Eipymes and the Coín City Council, brought together over 250 business leaders from the Valle del Guadalhorce (Málaga) to learn about the latest trends in marketing for local commerce and to create synergies through the RedEIPYMES Business Club. INKO, the kitchen brand, was one of the main sponsors of the Valle del Guadalhorce Business Meeting, a contribution that went beyond supporting the organization of this important event, also including our participation in one of the roundtable discussions held. INKO's director, Yésica Pabón, was one of the speakers at the roundtable "Public-Private Collaboration in the Socio-Economic Development of Coín," where she gave an insightful presentation on the company’s social commitment lines, highlighting the significant effort made each year to support municipal and association initiatives, primarily related to sports and cultural activities.
The event featured a talk titled "Financial Perspectives 2020: Where Are We Going?" delivered by Ricardo García, a professor at some of the top business schools in Spain and Latin America. The event concluded with a keynote speech by Mónica Mendoza, a sales expert ranked among the top 100 most influential speakers in Spain.
The event took place on the afternoon of Wednesday, March 4, at the Coín Cultural Center, and ended with a cocktail where attendees could exchange ideas, also serving as a networking space.